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It is used to soften your beard before lathering. When shaving gel is applied by massaging it in it will transform into a dense and creamy structure. Transforming into a creamy structure, the gel, by rapidly softening the beard, ensures the shaving blade to glide easily after lathering and thus prevents irritation of the skin. How to use: Take a hazelnut size gel in your palm. Spread on the beard by massaging it in. Afterward, you can complete your shaving by lathering.